Understanding Chainflix – The Capital
The Blockchain-Based Video Streaming Platform
Chainflix is a video streaming platform that sets out to completely change the way everyone views videos. From the viewers to the creators and enhancers, this service allows everyone to make money through the use of a Blockchain service.
Currently, in the market, it appears that digital TV, video streaming and OTT services are on track for a $100 billion market volume during the 2020 year. This is a dramatic increase over the rates that were achieved during the 2017 year and each of the years in the intermediary. However, these reports also show that companies that are poised to make the most from this increase are the services that host the video media rather than those who actually created it or those who enhance it. This also does not provide any compensation to the viewers watching these videos.
According to the reports, the advertising market within these online videos is expected to increase to approximately $37 billion during the 2020 year. This will be allocated amongst a range of top movie providers but not amongst those who have contributed greatly to the creation of those services and the creation of the videos that are being portrayed within the system. In fact, companies such as Netflix, Amazon Video, Hulu and Disney are expected to achieve high-income generation from these processes, while producers of the videos and those engaged in each of the other aspects discussed will receive much less.
But just why is this arrangement a problem? Well, there are a number of different aspects to consider when evaluating the problems with this way of operation. First, platform service providers pay a great deal in order to run their business and to ensure that all forms of video and media are available on their platforms. Those underneath this system, however, including content creators, advertisers and users find the system to be very one-directional and feel that they are not being rewarded for the services they provide and the roles that they play.
By creating a more balanced method of sharing revenue and ensuring that the contributions made by each individual or each player in this system are rewarded, it may be possible to decrease the level of problems currently in play. Transparent handling of revenue earned would help with this system, which has been utilized through players like YouTube, but not through some of the big-name players that are starting to take on the marketplace of online video. Blockchain has started to become a possibility for these companies to create a more transparent system.
In the process of online video is the user or the individual who uploads content onto the platform, but receives no compensation for this. Instead, these users’ content provides increased revenue for the platform that they share it on. The users are then subjected to advertising, which then increases the revenue even further for the platform. Therefore, the user is doing a great deal of the work and the platform receives all of the reward (in this portion of the situation). The individuals who are engaged in creating the content that is uploaded receive a far smaller portion of the revenue generated than the platform as well.
The idea of utilizing a blockchain system wherein each member of the process receives compensation commensurate with the level of work and effort that their part of the chain and process required is becoming more popular. More and more services are starting to look into these methods and this includes a number of services that offer the ability for users to upvote and downvote different content within the platform. This allows the service to recognize who should get a larger share of the funds that are coming in and who should be getting less.
An additional problem area of this situation is the way that users and viewers are inundated with a large number of ads in order to watch a free video. While this is one way that the service provider makes money, they are the only ones that are being rewarded for this process. As a result, the viewer feels alienated and used, but gets no reward for watching the video and the ads that are a part of it. By sharing out the rewards for watching that level of advertising it is possible for the viewer to feel as though they are valued in the process.
Chainflix is entirely different from this process and aims to fix many of the problems that occur in the traditional framework. Instead of following the same methods that have been used in the past, Chainflix uses a blockchain system that is also P2P streaming. This allows for a cloud-based, decentralized process with a proprietary PoA algorithm. The information, including the data storage, is more efficient through Chainflix's new system, creating a guaranteed level of success and quality as a traditional cloud system. This still ensures coin mining during the streaming process.
The compensation system is also designed to ensure that those using the service, including content creators, enhancers and viewers, and even those donating storage are rewarded for their part with coins that are mined within the system. This provides additional benefits and rewards to each person without the requirement for advertising or viewing ads, though this is another method through which Chainflix allows users and others to gain more coins. By bringing together P2P streaming and blockchain, Chainflix allows for more stable operations, which occur both online and through mobile devices. When joined together in this manner, both of these reduce the costs and increase the benefits to those throughout the system.
Throughout the video sharing community, there are a number of different players who have a role in getting it out to the masses. These individuals will all see benefits and improvements to their system based on the Chainflix platform.
For the content creators, there is the potential to earn coins as viewers watch the content that they produce. From there, they are able to turn those coins into different types of rewards. But those are not the only coins that they will have access to. They will also have the ability to buy and sell coins through the exchange process, which gives them access to even more types of coins and even greater value transactions. Once they’ve earned coins they will also have the ability to buy direct from advertisers where they can receive products or services in exchange for the coins they have mined.
For the viewers, there is the potential to earn coins by watching videos. If they elect to watch additional advertising they will have the ability to earn even larger numbers of coins and there is no requirement for additional software or applications in order to receive any of the coins from the service. Once they have earned their coins they also will have the ability to buy and sell through the exchange. This will give them access to greater value coins and better trades. This will also assist them in the other aspect of this new service, which is purchasing products and services directly from advertisers.
Next are the content enhancers, who can earn coins by doing what they do best, which is enhancing the videos that are available. This can be done through providing Dapps, dubbing, solutions and creating subtitles. By doing each of these things and even by creating markets through this open-source project they can earn coins. Then, once they’ve earned the coins they are able to buy and sell with the exchange to get higher value coins or to make more profitable trades in other ways. With those coins, they also can make purchases of different types of goods and services through the advertisers who are yet another piece of the puzzle.
Advertisers are able to make money through the purchase of their goods and services. They pay a cost-per-view to get users to watch their ads. These ads are shown only to those who fit into the target groups that are set by those advertisers so that they are spending more wisely. Then, they have the option for different types of advertising including promotional videos, banners and other videos. Users are able to purchase directly from the wallet within the blockchain system and therefore advertisers are able to make back the money they spend on advertising.
Finally, there are storage providers. These are the individuals who are responsible for keeping the videos stored properly and accessible to those throughout the rest of the system. These individuals earn coins by storing those videos and making sure that their storage is networked as part of the pool. They are then able to use the coins that they earn for buying and selling additional coins or different types of coins. They can also utilize those coins in buying and selling from the advertisers in the same way as all of the other people within the process.
Chainflix not only identifies but actually resolves some of the problems that occur with traditional video sharing platforms. These problems can include:
- Viewers who receive no compensation or reward for watching the videos.
- Advertisers who pay a premium for ads that are not watched, those that are clicked through by bots and other forms of fraud.
- Content creators who are not fairly compensated for the work that they do in improving video quality.
- Video sharing platforms who receive more than their fair share of advertising revenue and exert high levels of power and control.
With Chainflix, these problems are each addressed in the way that each individual within the process is able to receive compensation:
- Viewers receive compensation or reward for watching the videos.
- Advertisers spend less on intermediaries and receive accurate feedback on their stats.
- Content creators determine their own reward distribution ratios.
- Video sharing platforms receive a fair level of compensation.
When it comes to coin allocation, each member of the process is receiving fair compensation for the role that they play in the process. For Chainflix, these coins include a breakdown of:
- 40% to mining which is allocated over 40 years.
- 20% to token sale.
- 20% to the founding team, which is frozen for 1 year.
- 10% to the development team, which is frozen for 2 years.
- 7% to mentors.
- 2% to the bounty program.
- 1% to the bonus program.
In the second quarter of 2018, Chainflix released a white paper detailing their plans for the future, including the goals and objectives related to the release of their system. In the first quarter of 2019, they created the platform API, followed in quarter two of the same year with the beta prototype. Finally, in the fourth quarter of 2019, they were able to launch their public beta test, followed by an initial exchange offering in quarter one of 2020 with the initial exchange offering.
With the second quarter of 2020, they will be launching the IOS platform. This will continue to be followed up with additional content, additional services and improvements to the system as tests are able to be conducted using real players throughout the system.
Through the process of Chainflix, it is possible for those throughout the entire chain to receive compensation for the work that they are putting forth. This will allow these individuals to enhance their investments in Bitcoin and other forms of cryptocurrency. By utilizing this platform, it is possible for even more people to invest and to do so in a way that is fair and comprehensive for each individual that is involved. This process will allow each member of the video creation process to gain from their input and will also allow advertisers to earn the best returns for the ads that they put out.
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